For the first time we are bringing together the three main real estate concepts that exists in the market today FSBO ( For Sale By Owner) (Full Service Traditional Real Estate) and Discount under 1 % Commission Plan of licensed Realtors®.
This plan will include the advice of a professional licensed Realtor®, unlike current (FSBO)for sale by owner companies and an opinion of value.
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1% MLS Real Estate Commission
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Includes Buyer's Agent's Commission
Extensive market valuation on your home
Team of REALTORS® servicing your account
Your home displayed in a full colour 4 page brochure
Your home featured on potentially 100+ national websites including MLS®
Daily local market reports and weekly activity reports on your home
Now available Video Virtual Tours
Video Virtual Tour Syndication to over 85 popular Social Networking Sites like Youtube, Facebook, Kijiji
Top Search Engine Ranking on Google
Open House Sign and a Attractive For Sale Sign
Peace of mind - we process the sale agreement, from start to finish
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New BOSS Realty to Offer "Real Estate on Your Terms"
Jeff Davidson Team launches new identity to provide 1% real estate commissions and cutting edge real estate services.
The Jeff Davidson Team, one of Niagara's top REALTORS® since 1993, is pleased to announce the opening of BOSS Realty Corp., Brokerage – a full service real estate firm that will provide Niagara home buyers and sellers with both savings and peace of mind. A leading REALTOR® with Royal LePage, the Jeff Davidson Team will be launching their new independent brokerage on 301 Louth Street in St. Catharines, beginning in July.
"This is a decision we've been considering for some time," says Jeff Davidson, Broker of Record and founder of the Jeff Davidson Team. "Over the past six years, we've had a mutually beneficial relationship with Royal LePage and we're proud of our association together. But with recent changes in the market, we've also felt a strong desire to differentiate our services and provide our clients with more control over the real estate process. Our new firm is a step towards achieving those goals."
One of BOSS' key offerings will be their new program to list residential properties at a 1% commission. (Real estate commissions currently run close to 5% or 6%.) For example, if a home seller sold their property for $300,000 under the BOSS 1% commission program, compared to a hypothetical 6% commission rate, they would save $15,000.
"The biggest equity people often have is in their home," Jeff says simply, "And we want to help them maintain as much of that equity as possible."
BOSS' decision to introduce this initiative was brought about by several developments in the industry. In recent years, for instance, the internet has revolutionized the real estate business. Prior to the internet, private home sellers represented about 1% of the homebuyers market. Now with the internet, private home sales have risen to almost 20% – and that number continues to accelerate.
In today's homebuyers market, over 80% of home sales continue to be handled by REALTORS®. But with their 1% commission program, BOSS Realty Corp., Brokerage is targeting private home sellers that could benefit from their services rather than be hassled with the unknown issues of doing all the work themselves, the lack of market exposure, and any unforeseen additional costs.
"For years, home buyers and sellers have been wanting much more than traditional real estate organizations have been giving them," Jeff explains. "They want to become more involved, and do things like conduct open houses or negotiate the sale price. We named our firm ‘BOSS' because we want to put our clients in control of the process. With BOSS, they get all the benefits of a private sale with all the advantages of hiring a licensed REALTOR®."
Home sellers that decide to sell their home privately are faced with several obstacles. For instance, over 80% of home buyers use the internet to conduct on-line searches before they even contact a REALTOR®. However, private sellers are unable to list their properties on the MLS® System, and miss out reaching a majority of home buyers that search the MLS® System through realtor.ca or work with REALTORS®.
In addition, private sellers need to take care of issues like hiring a lawyer to write up the purchase and sale agreement, handling the security deposit, and sending out waivers and amendments. With BOSS, this process is all included in the 1% commission.
BOSS is also proud to introduce a new slogan – "The Real 1." Referring to their 1% commission program, their slogan also emphasizes their team's commitment to re-introducing the word "real" to real estate sales and offering complete transparency with their services.
"There's no catch," Jeff explains. "At the end of the day, it's all about giving our clients the ability to tap into our accomplished licensed REALTORS® and customer service people, state-of-the-art systems, and prolific marketing campaigns – and still achieve the objectives of selling privately."
The BOSS team offers an extensive range of real estate services for their 1% clientele. One of their greatest strengths is their state-of-the-art internet service. Their team provides listings and open house announcements for Niagara home sellers on over 100 national websites in addition to the MLS® System through realtor.ca, offering tremendous exposure for their clients. The BOSS suite of services for the 1% commission program includes:
•Listing on MLS®
•Listing on a network syndicate of 100+ internet websites
•Comparative market analysis and pricing suggestions
•In-home consultations
•Photos and colour brochures
•Tips – Getting your Home Ready to Sell
•"For Sale," "Open House" and "Sold" signs
•Documents and procedural guidelines
•Daily reports on new listings in the area, recent sales and price changes
•Arrange all appointments and follow up calls
•Weekly reports on buyer views of the listing
•Production, process and handling of purchase and sale agreements, trust deposits, waivers and amendments
For over two decades, the Jeff Davidson Team has become one of the most successful real estate brokerages in the country. From 2005 to 2008, his team was Royal LePage Niagara's Number #1 Performer. And from 2004 to 2008, Jeff was also a member of Royal LePage Chairman's Club which recognizes the company's Top 1% performance in sales.
Now with BOSS Realty Corp., Brokerage, their team is looking forward to taking their services to a whole new level.
"We don't want to blend in with the pack," Jeff says. "We need a new identity in order to deliver our new 1% commission initiative – and BOSS is the best way to accomplish that."
(The comments contained on this site are for information purposes only and do not constitute legal advice.)
© 2009 The Canadian Real Estate Association. All Rights Reserved.
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